
All-Day Comfort Starts with Smarter Design
Slip it on and feel the instant difference. The Lift & Align™ Bra uses a cross-back design that naturally sets your shoulders, lifts your bust, and smooths your back—without wires or tight straps. The front-closure clasp makes dressing easy, and the breathable stretch fabric keeps you supported from morning to night. Comfort and confidence finally come together in one simple design.
Feel the Difference Good Posture Makes
No more slouching, shoulder pain, or endless readjusting. The Lift & Align™ Bra gently guides your shoulders back with its Gentle X-Cue™ design, helping you stand taller and breathe easier. Its soft, wire-free lift supports your bust and smooths your back for a naturally upright, confident look—comfort you’ll notice from the first wear.
Breathable Unlined Comfort
Enjoy a weightless feel with double-layer unlined cups that keep you breathable and cool. The underwire provides the support you need without adding bulk, while the buttery soft fabric stretches for a second-skin fit. Light, airy, and supportive—it’s comfort you’ll want to wear all day.
Why Women Are Making the Switch
Traditional bras cause more pain than support. The Lift & Align™ Bra gives you lasting comfort, better posture, and freedom from wires and constant readjusting.
|   | PressusCare | Underwire Bra |
|---|---|---|
| Posture Support | ||
| Wire-free comfort | ||
| Shoulder relief | ||
| Smooth back | ||
| Breathable fabric | ||
| Expensive price tag | ||
| Needs constant adjusting |
Real Results From Women Who Switched to Lift & Align™
Thousands of women have already made the change — and the results speak for themselves. See how real customers are feeling better, standing taller, and living pain-free.
92%
said shoulder and back pain noticeably improved
89%
Said they finally slept through the night without tossing and turning
87%
said they felt more comfortable wearing it all day.
90%
Said they stood taller and looked more confident in clothes.
82%
Said they preferred it over their old underwire bra
90%
Said they would recommend it to a friend
Frequently asked questions
How do I know which size to order?
How do I know which size to order?
Our Lift & Align™ Bra follows true UK sizing, so you can choose your normal bra size. If you’re between sizes, we recommend going up one for a more comfortable fit. You’re also covered by our Free UK Size Swap within 60 days.
Will it actually help with posture or shoulder pain?
Will it actually help with posture or shoulder pain?
Yes. The Gentle X-Cue™ cross-back design encourages proper shoulder alignment and evenly redistributes weight to ease tension on your back and neck. Customers report noticeable posture improvement and reduced shoulder strain within the first week.
Is it comfortable to wear all day?
Is it comfortable to wear all day?
Absolutely. It’s made with soft, breathable, four-way stretch fabric and has no wires or stiff materials. The wide straps and high-back design prevent digging, slipping, and red marks—perfect for all-day comfort.
Can I wear it under regular clothes?
Can I wear it under regular clothes?
Yes. The Lift & Align™ Bra sits smoothly under t-shirts, blouses, and workwear without showing lines or bulk. You’ll look supported, not restricted.
How do I put it on?
How do I put it on?
Simply slip your arms through the straps and fasten the front closure clasp. The design makes dressing easy—no more reaching behind your back or twisting uncomfortably.
Will it support larger busts?
Will it support larger busts?
Yes. The LiftFrame™ wire-free cups provide structured lift and separation without compression. It’s tested for reliable support up to cup size H.
Can I wear it for workouts or just daily wear?
Can I wear it for workouts or just daily wear?
It’s designed primarily for daily comfort and posture support, but it’s flexible enough for light activity, yoga, or walking. It’s not a replacement for high-impact sports bras.
Is it machine washable?
Is it machine washable?
Yes. Wash on a gentle cycle with cold water, then air dry to keep the fabric soft and elastic. Avoid bleach or tumble drying for longer lifespan
